Innovator ETFs: Home of Defined Outcome ETFs, including 100% Buffer ETFs™, Buffer ETFs™, Defined Income ETFs™, Defined Protection ETFs™, and Accelerated ETFs. BALT, AJAN, TJUL, SFLR, BUFF, and BUFB. Built on a foundation of innovation.
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LISTED 11/3: DUAL DIRECTIONAL ETFS Register for a Webcast
Designed to provide:
REBALANCED 11/3
15% Downside Protection
S&P 500 ETF Exposure
1-Year Outcome Period
13.25% Cap
Implementation: Equity Sleeve
REBALANCED 11/3
100% DOWNSIDE PROTECTION¹
S&P 500 ETF Exposure
1-Year Outcome Period
6.84% Cap
Implementation: Cash Sleeve
LISTED 11/3
15% DUAL DIRECTIONAL
S&P 500 ETF Exposure
1-Year Outcome Period
10.00% Upside Cap
15% Inverse Cap / Buffer
The funds seek the above parameters. There is no guarantee the funds will achieve their investment objectives. The Funds have characteristics unlike many other traditional investment products and may not be suitable for all investors. For more information regarding whether an investment in the Funds is right for you, please see "Investor Suitability" in the prospectus.
Dual Directional & November Buffer ETFs™
Innovator listed two new Dual Directional ETFs (DDTN, DDFN) on November 3rd that offer the potential for positive returns in both down and up markets. Learn more
Additionally, on November 3rd, 7 ETFs rebalanced, providing new caps and fresh downside buffers.
View all November ETFs
Managed Outcome ETFs®
Innovator offers a full suite of Managed Outcome ETFs®: single-ticker solutions designed to provide risk-managed core equity exposure with growth potential.
•  Managed Floor Product Brief
•  Equity Managed Floor ETF® (SFLR) Details
•  Getting Started with Innovator ETFs®
WHAT'S NEW
Defined Outcome ETF™ Model Portfolios
New Tool Alert: ETF Finder
Bruce Bond nominated for the 2025 etf.com Lifetime Achievement Award
Is the Bull Slowing Down?
Be Prepared with Dual Directional ETFs
November 3rd @ 12 PM ET
Learn how Dual Directional ETFs can help prepare clients in today’s fragile market conditions; market highs, looming tariff & economic uncertainty, and AI-driven momentum suggest a correction might be in the future.
Balancing Risk and Return in Uncertain Markets: The Case for 100% Buffer ETFs™
October 30th @ 3 PM ET
Join us to hear the latest market trends, 100% Buffer ETF™ performance updates, and portfolio implementation strategies.
 
Leading the Defined Outcome ETF Revolution™
1. Before fees and expenses
Investing involves risk. Principal loss is possible. All rights reserved. Innovator ETFs are distributed by Foreside Fund Services, LLC.
The Fund's investment objectives, risks, charges and expenses should be considered carefully before investing. The prospectus and summary prospectus contain this and other important information, and it may be obtained at innovatoretfs.com. Read it carefully before investing.
The following marks: Accelerated ETFs®, Accelerated Plus ETF®, Accelerated Return ETF®, Barrier ETF®, Buffer ETF™, Defined Outcome Bond ETF®, Defined Outcome ETFs™, Define Your Future®, Enhanced ETF™, Floor ETF®, Innovator ETFs®, Leading the Defined Outcome ETF Revolution™, Managed Buffer ETF®, Managed Outcome ETF®, Step-Up™, Step-Up ETFs®, Defined Protection ETF®, 100% Buffer ETFs™ and all related names, logos, product and service names, designs, and slogans are the trademarks of Innovator Capital Management, LLC, its affiliates or licensors. Use of these terms is strictly prohibited without proper written authorization.
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