PowerShares ETF founders Bruce Bond and John Southard pursue creation of outcome-based ETFs
Apr 2017
Bond and Southard found Innovator Capital Management LLC
May 2017
Innovator files for the world's first Defined Outcome ETFs™
Aug 2018
Innovator lists the world's first Defined Outcome Buffer ETF™ (BJUL, PJUL, UJUL)
Apr 2019
Innovator U.S. Equity Buffer ETFs awarded "Most Innovative New ETF of 2018"
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Jul 2019
Innovator launches world's first Buffer ETFs on MSCI EAFE and MSCI EM and crosses $1B in Defined Outcome ETF AUM
Sep 2019
Innovator wins "Asset Managers: ETFs Award" at 5th Annual WealthManagement.com Industry Awards (Wealthies)
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Oct 2019
Innovator launches world's first Buffer ETFs on the Nasdaq-100 and the Russell 2000
Oct 2019
SEC approves new in-kind rule, pioneered by Innovator Capital Management and Cboe
Apr 2020
Awarded "ETF Issuer of the Year - 2019" by ETF.com
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Aug 2020
Innovator marks a new era in bond investing by launching first Defined Outcome Bond ETFs™
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Apr 2021
Innovator Launches first ever 2X and 3X Accelerated ETFs™ on SPY and QQQ
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Jul 2021
Innovator launches the Defined Wealth Shield ETF (BALT) in the Defined Outcome ETF™ family
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Mar 2022
Innovator launches two new Buffer Step-Up Strategy ETFs, BSTP and PSTP
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Jul 2022
Innovator launches the first ETF to provide hedged exposure to TSLA
Nov 2022
Innovator launches the Equity-Managed Floor ETF SFLR
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Nov 2022
Innovator launches the Gradient Tactical Rotation Strategy IGTR
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Apr 2023
Innovator launches the first series of Premium Income Barrer ETFs™
JUL 2023
Innovator launches the Equity Defined Protection ETF™ TJUL